Web Perspectives
Anyone can make
a website.
A text editor, html coding knowledge, and time
are the requirements to build a "home page" with a few supporting pages.
You can do it yourself, if you're prepared for a fairly steep learning
curve. Or, you can out-source for it. You won't get charged very much for
basic service. But, be prepared to get what you pay for.
Cheaper is not always better, as is verified by an
explosion of home-paged websites published when the Internet began its surge
as an information source to businesses and organizations. "I can do that," said many computer
folks and desktop publishers. And, they did.
Unfortunately, too many web sites created for small to medium
sized businesses – then and now – are first- or second-generation webs. Others
are canned presentations from some fairly inexpensive template software. Many of the companies and
organizations that paid to have them built or made the sites themselves are:
Dissatisfied with what their sites did
then. With what they do now. And, they will never know what could have been
accomplished.
Web site builders did their best. Saved some
money. Published a string of documents. Unfortunately, too many
resulting sites mismatch perspective and technique with objectives. They will never reach the potential that this medium has to offer. |
